Vanity SizingIt is always good to see marketers come up with something new and smart to please their consumers. I am a big fan of new marketing campaigns, especially the ones that work well. Over the years, we have not seen many marketing gimmicks used by clothing distributors. Most of the time, all they need to do is ensure their brand is big, pricing is small and clothes are fashionable to keep their sales up. However, clothing retailers in New Zealand have recently started a new fad called Vanity Sizing .... read more
Lynx JetLynx have come up with a brand new ad campaign that has seen one of the biggest sales spikes for Lynx in the last 20 years. The ads feature a fantasy airline called Lynx Jet, with flight attendants (called "Mostesses") dressed in .... read more
McDonald's - Hot friesThe new McDonald's advertising in New Zealand promises hot fries! I thought that that's what we were supposed to get. Isn't that what you expect when you order fries? :-) .... read more
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